golander9

We know that local advertising is, by its very nature, “performance driven.” Driving direct response whether by a click, a call or an in-store visit is the essence of local marketing. Performance-based advertising is great for measuring online eff read more »
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Danny Sullivan goes off on everyone who uses subversive marketing tactics. Grab a cup of coffee, sit back, and take it in. read more »
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Unless you have a good understanding of some basic technical concepts, it sometimes may be hard for you to figure out if your internal links are capable of passing pagerank. read more »
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David Mihm talks with BOTW's Greg Hartnett about BOTW Local -- and Greg shares some good insights based on the first few months it's been open, and thoughts on where it's going next. read more »
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Nice recap of the google blog post. read more »
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Tired of reading dry, boring SEO articles? Are you looking for a story that includes such topics as Luke Skywalker, hedge-trimming, and necrophilia? Then head over to SEOmoz and check out this tragic love story, starring Darren Slatten and a fugly r read more »
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David Mihm writes "Yesterday marked the two-month anniversary for the official "Report Spam on Google Maps" thread on the Google Maps Help Group. I thought it might be useful to review the instances of spam reported thus far, for insights into some read more »
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A practical list of steps to take when redesigning your website by the local search optimization guru. read more »
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Learn how to increase your calls on Yahoo! Local in about 15 minuets. read more »
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If you are looking for high quality links there is no better way to get them than to say something nice about someone who may not deserve it... read more »
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Yahoo! Local adds Web References and imports reviews just like Google Local now. The article summarizes what this means for Local SEO and the impact this has on rankings. read more »
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David Mihm brings you everything you need to know from last week's SMX Local conference. He says: "I've just returned from SMX Local in San Francisco and my head is still spinning. Chris Sherman, Greg Sterling, and the rest of the Third Door Media t read more »
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It took me a whole presentation to get to the good stuff. Andrew extracts the best for the rest of you guys. read more »
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David Mihm looks why InfoUSA, SuperPages, Acxiom, Localeze, Yelp and InsiderPages are so important in local search. read more »
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Andrew Shotland's fabulous post detailing an immensely scalable way to evaluate your best keywords based on analytics data. A must-read for Keyword Researchers. read more »
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According to comScore, U.S. Internet users watched 11.5 billion online videos in March, 2008. These statistics make video an attractive means for advertisers to reach their audience. So far, however, online video sites are finding that users want to read more »
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Some quick ideas on why you might want to optimize your site for phone number searches. read more »
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Looks like the folks over at the Live side news blog agree with your thinking.

http://www.liveside.net/blogs/main/archive/2007/10/25/is-live-search-coming-to-facebook.aspx read more »
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For you more aggressive local marketers out there, here's a tried and true crazy tip for showing up at the top of your friendly neighborhood IYP. read more »
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Neil shares some insight if you have never spoken at a conference and want to...
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Cause I'd like to ask them why Mr. SEO is Bullshit is relevant to Local Search. Do any of the pages for his "Web 3.0" site rank well for local results in Search Engines? That makes about as much sense to me as having a "Conversation with Ann Coult read more »
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Last week my pre-blog was outed by Andy Beard on StumbleUpon and I got a torrent of traffic. Here's how I worked this event to get to the top of Sphinn, complete with a bullet-pointed how to list. read more »
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Chris Silver Smith on Search Engine Land: Local marketing industry savants have long been predicting the demise of print Yellow Pages books, going the way of the buggy whip due to overwhelming competition from Internet alternatives. Further, the agg read more »
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A look at what happens when a local search blog that's still in development gets outed by Andy Beard on StumbleUpon. read more »
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