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Topics about getting listed for free through Google Search. For more background, see Google SEO stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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Attribute-based (a.k.a. faceted) navigation systems make it easier for users to filter, sort, navigate, and buy. But this user benefit could cost you big-time in your natural search marketing performance if not SEO'd correctly. read more »
5 Comments     
A journalist at British paper the Daily Mail wrote a piece about what she thought was a case of Googlebombing. It wasn't. But now the journalist in question is (kind of) a victim of a Googlebomb herself (I know she's not really, but you have to love read more »
16 Comments     
So how does this drastically change the keywords we will see in referrer logs? The author brainstorms possible implications for SEOs. read more »
9 Comments     
"The Google Suggest feature, long a part of Google labs has behavior that will feel familiar to most readers of my blog. But for the remaining millions of casual users, we may see some changes in search behavior. Now, a rumor once again has emerged read more »
3 Comments     
Very often, especially with huge dynamically driven or user-generated websites, you might feel you have some indexing problems, i.e. Google doesn’t seem to dig your site as deep as you want it to.

The remedies to this may vary but here are some read more »
Discuss     
Video of Matt's comments about why they don't mention big name sites that get penalized for playing with black/grey hat tactics during SES San Jose 2008 read more »
10 Comments     
I have been asked countless times how to get included in the Google “One Box”. That’s when there used to be a “one-box”. Now we have Google Universal Search results. They contain listings from Google Products, Google News, Google Images, Videos, etc read more »
8 Comments     
This is a post I wrote about my failed attempt to get my SEOmoz profile penalized in Google for keyword stuffing. My profile still ranks #1 in Google for [World's Greatest SEO], despite the fact that I repeated that phrase back-to-back, like 250 tim read more »
16 Comments     
a link builder had the 'nerve' (for lack of a better word), to post a public link exchange offer in not just a Google Group but in the the official "Google Webmaster Help" group, for all Googler's to see. read more »
7 Comments     
PDFs in Google Search Results Showing Author & Cited in Description Snippets. read more »
Discuss     
GrayWolf: Ask any advanced SEO to describe what they want in a link and you’re likely to get something like this …

“A keyword rich link from a well linked/important/popular page on a trusted and authoritative website, that is preferably topic read more »
55 Comments     
SEJ explaining When, Why and How to Use Noarchive read more »
5 Comments     
The ultimate guide to where people click. This data is the result of 36,389,567 searches and 19,434,540 clicks. The results make for interesting reading... read more »
27 Comments     
WebCEO, WebPositionGold and other automated rank reporting software may be going the way of the Dodo. read more »
32 Comments     
Forget Google Zeitgeist, Trends and Adwords Traffic Estimator as well as the Keyword-Tool. Google Insights for Search is the new killer keyword research tool we will work with daily and gladly. read more »
3 Comments     
Wow - Patrick knocks another one out of the park. A simple but elegant idea for getting lots of traffic from your competitors. Look how the URL is bolded in the title - really nice idea. read more »
11 Comments     
To ensure that search engines understand your website structure correctly you should control each page HTTP headers. Your server should handle all requests properly - by this you will both achieve better crawl rate and higher rankings. read more »
Discuss     
The dragons were keen to invest in an online diamond website's potential due to its high search rankings in Google. read more »
23 Comments     
I don't care what you think about Toolbar PR, you know you're gonna check it... read more »
11 Comments     
Martijn provides an excellent insight into why you should be using KML files on your site, and how to do that! read more »
2 Comments     
Twice now I have have personally seen private conversations that Matt has had with web masters appear on the net, personally I’m in two minds on this.... read more »
12 Comments     
Ann Smarty writes, "In my previous post on the topic I summarized the theories behind Google Sitelinks. Now I would like to look into and also to ask for your experience on what’s the real benefit from them. Many webmasters are eager to get them but read more »
3 Comments     
What happens when you do everything right and Google is just broken. read more »
26 Comments     
Great post by Gab explaining a real trick to competing in hyper competitive markets such as the Real Estate sector. read more »
9 Comments     
Rich Baxter lays the smackdown on non-best practices in URL canonicalization by Matt Cutts. Yes, I did just use 'lay the smackdown' and 'url canonicalization' in a single sentence. read more »
7 Comments     


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